Zonal Business Manager Fresher's job

Job Purpose

Frame and drive execution of a profitable sales strategy for a specific therapy within the assigned geography within regulatory norms and organizational policies with the objective of achieving the zonal goals in terms of overall sales and therapy area sales targets

Accountabilities

Strategic/Policy

• Develop the strategic plan for institutional sales in the Reimbursement accounts for the region by taking a short-, mid- and long-term view of the business

• Analyse and understand the impact of macroeconomic factors and industry trends on the Reimbursement institutional sales business and create account plans accordingly to optimize sales opportunities

• Conduct sales analytics for the entire region for Reimbursement institutional sales to help draw out trends that impact the future business plans and provide inputs to the business manager for driving growth

2.Operational / Process Account Management:

• Track tenders released by Reimbursement accounts and collaborate with institutional teammates to respond in a timely manner

• Stay updated about changes in terms and conditions, criteria for selection of products, competitor mapping with public bodies like Health Ministry - Secretary and Joint Secretary (Health), CGHS Directorate, Board Members of Railways, Director General Armed Force Medical Store, Medical Commissioner, ESIS and international agencies helping state-wise purchase

Special Skills & Knowledge

• Commercial Acumen & Customer Management: Demonstrate knowledge of the healthcare market, ability to develop and manage relationships with institutional customers, demonstrate account management & negotiation skills and understand how to prioritize resources and develop business plans.

• Business & Financial Acumen: Understand differential resource deployment, demonstrate ability to develop budgets and manage resource allocations

• Account Management: Understand, influence, and adapt to changing local healthcare, key customer and stakeholder needs. Assess the portfolio of accounts and prioritize limited resources to create 'wins' for the account and for Cipla.

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