Designation - Social Media Marketing Executive/ Online Marketing (Digital Marketing)

No. of Openings - 3

Minimum Experience 3 +Years

Job roles and responsibility

• Develops digital marketing strategy increase website visibility , leads that can pass on to Sales team
• Should be hands on experience in implementation of social media accounts like facebook, google, youtube and other channels.
• Define marketing campaigns to work on, and create campaign strategy
• Closely work with content , sales and marcom team to bring new ideas, innovation for lead generation approach
• Plans and executes all web, SEO/PPC, Marketing automation and display advertising campaigns.
• Should have idea of promoting content on various platforms and channels
• Must be aware with buyer persona identification and how to find intent based search terms for buyers
• Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Identifies trends and insights, and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Plans, executes, and measures experiments and conversion tests.
• Collaborates with internal teams to create landing pages and optimize user experience.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Identifies critical conversion points and drop off points and optimizes user funnels.
• Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
• Should have hands on experience on Paid marketing channels such as Google adwords, Bing adcenter, Linkedin Advertisement
• Should be able to handle client calls and internal calls with teams, must have good communication skills
• Should have hands on experience of following tools
• Social Media Must be 3+ years experience
• Google Adwords Must be 2+ years experience
• Bing Adcenter - Must be 2+ years experience
• Linkedin Piad Ads - Must be 2+ years experience
• Google webmaster tool - Must be 2+ years experience
• Google analytics - Must be 2+ years experience
• Google data Studio - Must be 2+ years experience
• Marketing automation (Pardot) - Must be 2+ years’ experience
• SEMRush Tool - Must be 2+ years’ experience
• Google Tag Manager - Must be 2+ years’ experience

Professional skills

• Must have experience in implementation of social media accounts like facebook, google, youtube and other channels.
• Must have handle budget campaign on monthly basis
• A proven track record of successfully handling marketing campaigns
• In-depth knowledge of all paid platform / channels
• Hands experience on making forecasting based on the budget allocation of respective campaign
• Strategic thinker with great analytical skills
• Excellent organizational and time management skills
• Good communication and presentation skills

Education Qualification

• Bachelor’s or master’s degree in marketing or a related field
• Experience in optimizing landing pages and user funnels
• Solid knowledge of Paid and organic searches
• Must have hands on experience of Paid platforms
• Good understanding on content marketing and promotion process\

Working Days - Monday to Saturday

Contact - Alka - HR - Mobile number given below

This is a walk-in to proceed further contact HR at the venue on date and time mentioned.

Please contact the HR on the mobile number mentioned below.

Smartcall Infotech Private Limited is wholly owned and operated by Mann Travel Australia based out of Melbourne. Mann Travel was established in 2007 and is a leading travel agency catering to customers based out of Australia/New Zealand and United Kingdom. Mann Travel is known for its unmatched quality of services and has served more than 1 million customers in its 14 years of existence and is rapidly expanding globally.