Senior Lead-E Commerce (Marketplace)
2 years ago Marketing & Communication Bengaluru 212 views Reference: 21770Job Details
Vac. Id: 6116
| To develop the business strategy, drive sales and identify new avenues of revenue generation for the E-commerce for Watches and Wearables | |
|---|---|
| External Interfaces | Internal Interfaces |
| • Key accounts• Third Party Service Providers• Ecommerce partners• Franchisee Partners/Sellers• External auditors | • Merchandising teams• Product and Brand teams• ISCM teams• Regional sales teams• Support teams |
| Job Requirements | |
| Education | Post-Graduate (MBA) |
| Relevant Experience | 10- 12 years with experience in ecom/technology |
| Behavioural Skills | • Customer Centricity• Negotiation skills : advanced level• Ambiguity tolerance• Drive Results• Interpersonal Effectiveness : high on emotional intelligence• Influences for Impact• Innately Curious• Entrepreneurial Drive• Nurtures Relationships• Leads Diverse Teams |
| Knowledge | • E-commerce experience• Business acumen• Analytical ability• Digital marketing |
| Key Deliverables | ||
|---|---|---|
| Process Contribution | Process Outcome | Performance Measure |
| Sales: Sales Planning: Business Plan Formulation | ||
| 1. Develop the sales and marketing strategy and annual business plan in the E-commerce marketplace channel2. Negotiate & finalize annual contract and terms of trade with key accounts3. Craft strategies for marketplace to align with the overall strategy of the Division 4. Review and provide inputs of the sales performance against the plan on a regular basis5. Review the annual maintenance contracts related to the partnership agreement and approve alternations based on working inputs6. Coordinate with the product and brand teams to identify products based on the strategy, culture and customer base of the partner organization | · Annual business plan | · Year on Year business growth |
| Sales: Stakeholder Management | ||
| 1. Maintain relationships with key accounts to identify opportunities for expansion and ensure overall pipeline & revenue growth within the channel2. Manage escalations related to promotion/ discount negotiations with the key accounts3. Design, develop and approve partner schemes to boost targeted sales | · Vendor management· Promotion/ Discount schemes | · Stakeholder satisfaction score |
| Sales: E-commerce Marketing | ||
| 1. Develop and approve channel specific marketing initiatives and ensure compliance2. Coordinate with marketing teams and co-create new avenues of marketing | · Promotion marketing plan | · Cost benefit analysis· Increase in new/ repeat customers |
| Sales: E-commerce: Marketplace Operations | ||
| 1. Provide guidance to the teams to create the promotion calendar for the marketplace e-commerce with coordination from the internal teams and manage escalations if any2. Manage and resolve conflicts among channels/ partners/ relevant stakeholders3. Continuously evolve and improve the processes( internal and external) based on the needs of the customer, partner and business | · Stock indenting and acceptance | · Adherence to timelines· Availability of stock |
| Sales: E-commerce: Regulation & Compliance | ||
| 1. Monitor and ensure the changes in the regulatory law related to the ecommerce sales and ensure compliance of the govt regulations and partner policies2. Ensure commercial compliance and periodically review controls & balances in the system | · Regulation compliant | · Number of audit points |
| People & Talent Management | ||
| 1. Drive a culture of diversity, performance and transparency in the region and ensure the employees in the region are engaged2. Mentor and develop team using a supportive and collaborative approach | · Employee Engagement· Performance· Diversity & Integration | |
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Company Description
Titan Company Limited is an Indian luxury products company that mainly manufactures fashion accessories such as jewellery, watches and eyewear.
