Performance Marketing Manager

Global India

• Driving Brand Initiatives, Campaign Planning, Media Strategy, Execution and Performance Tracking.
• Experience in a Performance Marketing mandate of a known consumer brand is a must.
• Should know how to scale a brand and should have managed large budgets in direct capacity.
• Responsible for day-to-day performance marketing on Google and all social media platforms.
• Manage web analytics Implementation and analysis
• Should be able to create and optimize campaigns for Facebook Ads and Google Ads
• Analyze the traffic and achieve the goals set (Lead and conversion based campaigns)
• Form Leads, Audience Targeting and Conversion Optimization for Facebook Ads.
• Manage Text, Display, Video ads for all the platforms mentioned above.
• Able to Re-market ads for Website visitors, Custom affinity, Intent and lookalike Audiences.
• Curate insights from FB Business Manager, Google Analytics, Google Ads manager and other analytics platforms
• Establish processes for monitoring, measurement and optimization of performance marketing metrics that correlate to business.
• Research competition, investigate and set benchmarks and deliver on strategies for improvement.

Qualifications & Experience

• Experience in D2C or B2C Clothing Retail Company
• 2-3 yrs of relevant experience in Digital Marketing
• Experience in handling large scale campaign planning, optimization for both performance.
• Must possess strong knowledge of Facebook Ads and Google Ads
• Demonstrated ability in executing results, with strong attention to detail
• Consumer-centric mindset and ability to think strategically and tactically.

Contact - Mehul Sethi Please contact the HR on the mobile number mentioned below.

Global India is a credible name from Jaipur (Rajasthan) that is engaged in the manufacturing and wholesale trade activities, started in the year 2016. We serve as a prestigious Manufacturer and Supplier of a diverse range of Women's apparel. Our focus is to provide products that excel in quality, appearance and performance.