Merchandising Manager, Apps, Google Play Fresher's job

Minimum qualifications:

• Bachelor's degree or equivalent practical experience
• Experience in a merchandising or marketing role for an online commerce or digital content business
• Experience working in the India Market
• Ability to speak and write in Hindi and English fluently

Preferred qualifications:

• Experience working in function or company focused on mobile, ecommerce, or gaming
• Strong writing skills in the digital and mobile context
• Strong analytical skills, ability to analyze research or performance data and apply that analysis to optimize merchandising strategy
• Ability to advise on strategies and product requirements to enhance merchandising capabilities along with strong communication skills and collaborative working approach
• Ability to work with partners to develop co-promotion or cross-promotion strategies and campaigns

About the job

As a Merchandising Manager, you will help build and maintain Google Play's merchandising program on handsets, web and tablets. Based on your digital content retail experience, you will coordinate and launch effective online features and promotions. You bring to the table strong retail instincts, sharp analytical abilities, and impeccable oral and written communication skills. You are comfortable working cross-functionally with product, design, marketing, engineering, and other teams to develop an innovative user experience. It’s important that you be able to work both independently and collaboratively to develop new content features and scalable merchandising processes. You’ll also have a track record for successful prioritization, meeting critical deadlines, and enthusiastically addressing challenges with an eye toward problem solving.

As a Merchandising Manager for Google Play, you will impact users everyday by owning merchandising efforts for the Apps vertical within your markets. You will be the expert on the content, user needs, and the local ecosystem. You will set the strategy for and execute against merchandising and retail promotions for the Apps vertical while continually analyzing performance metrics and optimizing the user experience. You will be able to understand what content is compelling for users and will create editorial focused on top user needs. You'll also be familiar with content publishing systems. You will bring extensive experience in an online or mobile business, a fanatical devotion to the user, superb organization and communication skills, and a track record of beating growth goals.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Responsibilities

• Set merchandising strategy for the Apps vertical and execute against the global plan.
• Lead the merchandising program and create apps campaigns and content for India.
• Analyze internal data, market research, and industry trends to select content to promote and to understand how users are engaging with the recommended apps.
• Develop user insight for the Apps vertical, research new and trending apps as well as help test these apps for quality and usefulness.
• Curate, write, and/or edit copy for editorial placements on the Google Play store.

Google is an American multinational technology company specializing in Internet-related services and products that include online advertising technologies, search, cloud computing, and software. Most of its profits are derived from AdWords, an online advertising service that places advertising near the list of search results