Marketing Research Executive
4 years ago Marketing & Communication Chennai 367 views Reference: 248Job Details
Digital Marketing Campaign Lead, you will work hands-on with our marketing team and fill in the gaps in our email campaigns, Google AdWords and analytics, drip campaigns, and social media (paid and organic), owning the success of these campaigns and reporting on their effectiveness.
Devise, refine or improve marketing campaigns with the intent of creating more leads and acquiring more customers.
Technical Skills:
Email campaign.
Social media campaign.
SEO/SEM campaign (PPC).
Content marketing.
Analytics and KPI measurement.
Job Responsibilities:
Build, plan, implement or improve the overall digital marketing strategy.
Report to the marketing manager with updates on campaign, progress, goals, and strategy.
Stay up to date with the latest digital marketing trends and best practices.
Measure ROI and KPIs and make necessary strategy adjustments if needed.
Monitor competition for each client and provide suggestions for improvement.
Must Have Skills:
Digital Marketing certifications related to SEO or MBA in Marketing.