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LID Regional Manager

2 years ago   Marketing & Communication   Mumbai   299 views Reference: 21589
Job Details

129443

The world leader in cosmetics, L’Oréal is present in 150 countries on five continents. Our 35 international brands have allowed us to devote ourselves solely to one business: beauty, with a mission to provide the best in cosmetics innovation to all women and men globally. Our ambition is to win over another one billion consumers around the world by inventing the cosmetic products that meet the infinite diversity of their needs and desires through continued digital innovation. L’Oréal supports diversity and sustainable, ethical sourcing for all our products, and we have reduced our emissions by approx. 78% since 2005.

The DNA of L’Oréal is Innovation and we are driven by a real passion for the future. Our Research and Innovation Centres in India are the sixth innovation hub for L’Oréal worldwide to fuel local market innovations.

The distance between beauty and tech is closing rapidly, and we are determined to be pioneers in this new beauty tech world. New digital technologies and services are making the world of beauty move faster than ever before. Data and artificial intelligence are opening new horizons for personalization and customization. By incorporating digital into everything that we do, we are creating a better relationship with our consumers.

When beauty and tech collide, the impossible can happen!

In our journey, we are looking for talented individuals who can lead us on this mission.

Would you like to be a part of the adventure?

L’Oreal International Distribution (LID) is a new go-to-market, multibrand division of L’Oreal, focused on the internationalization of brands primarily working with national/regional distributors, direct-to-retail partners or via eCommerce. We have an opportunity for the position of LID Regional Manager. In this role, the Regional Manager will have the strategic responsibility to drive the LID brand portfolio strategy across the Indian Sub-Continent, covering India, Nepal, Bangladesh & Sri Lanka (new territories could be added in the future).. The location of the job will be Delhi / Mumbai.


Key Responsibilities:

  • Work closely with the Business Development Director (direct reporting), based in Singapore
  • Develop, monitor and manage a portfolio of accounts/distributors/retailers, in accordance with the vision of the division from strategization to implementation
  • Design and develop the go-to-market strategy of the brands, thus ensuring go-to-market excellence
  • Along with the partners, create, monitor and execute the annual business plan/trade plan, to achieve desired results of sell-in, sell-out, market share, stock-on-hand, with an eye on profitability
  • Lead and participate in the discussions with partners on brand management, launches, trade plans and animations, space & locations, while understanding consumer behaviour, usage and attitudes and market trends
  • Along with LID Marketing, develop, implement and monitor the marketing, promo, animation calendar of the brands, ensuring precise implementation from partners, with a steady and persistent eye on quality
  • Determine the eCommerce strategy of the brands with a sustainable approach to increase weight of business. Create and maintain a promo calendar, product exclusivities, cross selling mechanisms, data ownership along with the eCommerce partner
  • Visits customers and retail regularly to help develop the business. Develop excellent relationships at all levels, with appointed partners/distributors/retailers.
  • Work close with all internal functions of LID viz, marketing/ finance/ supply chain to ensure strategic priorities are in line and goals are met

Key Competencies:

  • 5+ years previous experience within a similar role/environment
  • Entrepreneurial mindset with a keen eye for brand management and digital savviness
  • Strong comfort levels with quantitative analysis and qualitative measures
  • Strong collaborative skills to work with all key stakeholders, internal and external
  • Excellent interpersonal skills, natural ability to build strong business relationships
  • Problem solving skills and contingency planning mindset to operate in a proactive mode
  • A willingness to own the strategic direction whilst maintaining a passion for grassroots
  • An agile mindset, comfort in operating in a fast-paced and ever-changing dynamic regional environment


Physical Demands (e.g., % travel):

  • 25-30% travel needed
  • Regular client and store visits

Education:

  • MBA

Interested candidates Click on below link Apply Online and you will be redirected to Career Page of Company or Career url.

Company Description
L’Oreal Paris is the World’s #1 Beauty Brand in the World with equity credentials in India lying primarily with Hair Care and Hair Color. Our Skincare journey in India started 18 months ago with aggressive 5-year ambition to win 5% MS, 5X CNS, 50% CAGR. In 2022, we aim to achieve 1.7% MS, 1350 MN, + 50% vs. YA in an increasingly competitive market.