Hiring For Digital Marketing Executive

Roles and Responsibilities

• Assist in the formulation of strategies to build a lasting digital connection with customer
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
• Develop and implement social media campaigns and strategies aligned with the company's overall marketing objectives.
• Create and curate engaging content for social media platforms, including text, images, videos, and other multimedia formats.
• Manage and maintain the company's social media accounts, including daily monitoring, moderation, and responding to comments and messages.
• Conduct social media listening and monitoring to track brand mentions, customer feedback, and industry trends, and report relevant insights to the team.
• Stay updated with the latest social media platform features, algorithms, and best practices to maximize organic reach and engagement.
• Collaborate with cross-functional teams, such as marketing, sales, and customer support, to ensure consistent messaging and brand representation across all social media channels.
• Engage and build relationships with influencers, brand advocates, and industry thought leaders to amplify the company's reach and reputation.
• Conduct social media advertising campaigns, including audience targeting, budget management, ad creation, and performance tracking.
• Monitor and analyze social media metrics, such as reach, engagement, conversions, and ROI, and generate regular reports to evaluate the effectiveness of social media efforts.
• Identify and leverage emerging social media trends and opportunities to drive innovation and continuous improvement in the company's digital marketing strategies.
• Provide recommendations for improvements based on data analysis, user feedback, and industry insights to optimize social media performance and achieve business goals.
• Stay informed about industry regulations, privacy policies, and ethical considerations related to social media marketing, ensuring compliance in all activities.
• Collaborate with external partners, agencies, and vendors as needed to support social media initiatives, such as content creation, influencer collaborations, and campaign execution.
• Conduct competitive analysis and benchmarking to identify opportunities and stay ahead of industry trends in social media marketing.
• Assist in the development and execution of crisis management plans for social media, including addressing negative feedback, managing online reputation, and mitigating risks.
• Remember to tailor these responsibilities to fit your specific company's goals, industry, and target audience.

Desired Candidate Profile

• Proven experience as Digital Marketing Executive or similar role
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• Any graduation or relevant field

Perks and Benefits

• Best Salary as per Market Standards
• Statutory Benefits
• Other Perks and Benefits

Please contact MS Swetha HR 'mobile no' given below.

Sri Bhavani Jewels is a dream, an aspiration and an unwavering partnership through decades and generations. The business initially started as a jewellery repair shop with a motto to provide extraordinary services to our customers. Expanding to become a part-time business in 1966; with experience and expertise, a full-time business was set up in a showroom at Charkaman, Hyderabad. Our principles, values and our strong customer bonds, has made our home-grown business into a well-recognised brand. Today, Sri Bhavani Jewels is flourishing under the care of second-generation partners with guidance from their fathers.