Group Brand Manager
1 year ago Marketing & Communication Mumbai 77 views Reference: 29114Job Details
Job Purpose
Lead the product management team to generate business revenue with marketing initiatives in the assigned segment
Accountabilities
I. Plan & Monitor Sales performance for targeted brands/portfolio by designing substantial marketing brand plan to achieve yearly budgets
II. Review & provide first level approval of Divisional Promotional material to build brands/therapy
III. Maintain customer connect & important stakeholders (stockiest, depot) through field work to understand competition, insights, research & KOL engagements, distribution, spot talent
IV. Validate and approve campaigns, concepts, ideas to increase prescription and prescriber base along with secondary sales monitoring for the brands & therapies
V. Conduct reviews to control & monitor divisional performance in order to align team on strategy building & implementation for the year
VI. Plan for Rewards & recognition, create team development platforms to retain, motivate, achieve budgets
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