Digital Marketing Specialist

Job description

Roles and Responsibilities:

We are looking for a qualified Digital media specialist to join our team. You will lead our marketing efforts using new media and digital tools.

If you know how to creatively handle various online marketing tools, like websites, podcasts and blogs, this position is for you. You will work with different teams to coordinate our marketing, advertising and promotional activities. You should be able to promote our company and increase client engagement.

Responsibilities:

• Attaining certain and specific goals in generating leads, lead qualification, marketing communication, building brand image and conversion of the leads
• Marketing of digital products such as websites and mobile applications in both ways Online and Offline. It includes giving ideas for printed materials such as brochures and posters as well as executing online marketing campaigns Using Digital Marketing strategies for marketing a product, whether digital or not. This includes online adverts, viral YouTube videos or any online marketing campaign
• Monitoring the performance of campaigns and other marketing efforts, evaluating them and taking proper measures to improve the performance.
• Planning and execution of marketing projects and campaigns. Ideation and creation of collaterals, distributing them in various media and social platforms and measuring its impact and effectiveness
• Performing activities relating to Search Engine Optimization on a continuous basis
• Creating and executing SMS and E-mail based marketing campaigns
• Executing Social Media efforts and striving to improve the results in terms of KPIs e.g. likes, shares, tweets, etc
• Reviewing and actively managing website and other online assets and sources
• Promoting employers products and/or services in the digital space
• Using and researching the internet and new media to reach new customers, generate leads and retain existing customers
• Analyzing market research and plan promotions, competitions and other various creative marketing techniques based on the research results.
• Maintain a strong online company voice through social media.
• Establish our web presence to boost brand awareness
• Liaise with Marketing, Sales and Product development teams to ensure brand consistency
• Suggest and implement direct marketing methods to increase profitability
• Stay up-to-date with digital media developments

Desired Candidate Profile

• Proven work experience as a Digital media specialist or similar role
• Experience with B2C social media, Google AdWords and email campaigns and SEO/SEM
• Skills and experience in creative content writing
• Solid knowledge of Photoshop or other media editing software
• Familiarity with web design and content management systems
• Excellent analytical and project management skills
• An ability to multitask and perform under tight deadlines
• Strong verbal and written communication skills
• BSc degree in Marketing, Digital media or relevant field
• Additional qualification in web design or animation is a plus
  

If interested for the above position fill the below details and apply with your updated resume.

Total Experience:

Relevant Experience:

Current CTC:

Expected CTC:

Notice Period:

Any Offers in Hand:

Current Location

Perks and Benefits

Best as per industry

Contact - Subhalaxmi HR - Number given below

We are young and growing with entrepreneurial spirits which help us pave the master path for businesses and corporate hubs of all sizes. We are highly skilled in web design, web development, Mobile applications, Digital Marketing, SEO, SMO, SEM, PPC, SMM, Software development and deploying e-commerce platforms with vibrant flexibility and transparency in technology. we research, strategize and deploy our services.
Brand Monitoring
Social Media Management
Setup & Custom Profile Design
Social Media Contests
Company Info
Address: PLOT NO-LB113, STAGE IV, Jharpada , BHUBANESWAR,, ODISHA, BHUBANESHWAR , Orissa, India