Business Analyst - Commercial Analytics

Job ID: ANA004048

With a startup spirit and 90,000+ curious and courageous minds, we have the expertise to go deep with the world’s biggest brands—and we have fun doing it. Now, we’re calling all you rule-breakers and risk-takers who see the world differently, and are bold enough to reinvent it. Come, transform with us.
Are you the one we are looking for?
Inviting applications for Business Analyst and Assistant Manager, Commercial Analytics
We are looking for Business Analyst and Assistant Manager with experience in pharma / life science, which includes which includes defining the product strategies/roadmaps and ensuring timely delivery to meet business needs. Able to manage a larger team and act as liaison to the on-shore team

Key Requirements
• Relevant experience in commercial projects across pharma / life sciences
• Experienced across any of the commercial analytics functions like marketing analytics, sales analytics
• Experienced across various projects like brand launch support, brand positioning, customer segmentation, patient analytics, market mix modelling, campaign effectiveness measurement and competitive analysis, Omni channel, sales force effectiveness, sizing etc.,
• Understanding of Pharma commercial data sets like DDD, NPA, NSP, APLD, Rx, Call activity etc.,
• Experienced in pharma data sets such as IQVIA, Symphony: Xponent, PlanTrak, NPA, DDD, LAAD, FIA, Formulary data, Prescriber Dynamics, Payer, Digital Interaction data, Veeva CRM, Call Activity data
• Hands on with SFE processes like Reporting, Field force analytics - Call planning, territory alignment, goal setting, incentive compensation, Segmentation etc.,
• Understanding of recent changes in SFE and new Sales Analytics models example – dynamic targeting, multi channel call plan, micro segmentation etc.,
• Experience in Statistical techniques like, MMX, Test control analysis, A/B testing, Promo response models, Optimization will be added advantage
• Hand on experience in R, Python, SQL, Data Bricks
• Experience in requirement gathering scoping, solution, project management and executing multiple project in parallel
•

Qualifications
• Bachelors in Pharmacy / technology
• MBA
• MS/MTech/Mpharma

Interested candidates Click on below link Apply Online and you will be redirected to Career Page of Company or Career url.

In Genpact We are extensively working on driving transformation via digitization. We are looking at all opportunities across the employee life cycle from Prospect to Alumni where every touchpoint for the employee is Digital enabled outstanding experience. We wish to be results-oriented, creative and totally disruptive to change all traditional models of employee services.