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Brand Executive - Brand Development

2 years ago   Marketing & Communication   Mumbai   231 views Reference: 21567
Job Details

Job ID:R-32362

We are looking to hire Brand Executive/ Sr. Brand Executive, based in Mumbai HO

Here is how your day at Unilever would look like:

  • Crafting the right marketing mix for each market (including pricing, positioning, product & packaging)

  • Interact with Cross-Functional Project Team for delivery of project. (including R&D, SC, Finance, CMI)

  • Work closely with the lead for packaging development for the innovation

  • Be involved in product development and testing for the innovation

  • Brief and create communication for delivery along with the innovation in each market (working in conjunction with CMI & Creative Agencies)

  • Create 360-degree asset creation (TV, Print, POSM & Digital)

  • Market, Category & Brand assessment for each of the markets responsible

  • Liaise with local teams to ensure projects fits country requirements and scope

  • Find the right opportunities from local/global offerings to launch in India, first through E Com and then across premium MT.

  • Activate through digital only communications/ influencer marketing model relevant to size, aspiration and TG of the range

  • Deliver omnichannel marketing to ensure offline & online actions on this portfolio are seamless. In this we expect the incumbent to be proficient in understanding and use of PRM and data.

Key Skills & Requirement:

  • Master Degree within Marketing or Business Administration.

  • Excellent written and verbal communication skills in English

  • 1.5-2.5 years of experience in marketing or marketing services

  • Strong Project Management skills. Experience in working with cross-functional team to deliver projects.

  • Understands customers and shoppers.

  • Has an experience in development and launch of consumer and shopper relevant innovations and relaunches.

  • Monitors progress & takes action.

  • The candidate should display very high Bias for action, global mindset, consumer centricity & project management skills

  • Core aspects underpinning all skills: Creativity, Empathy, Obsession with brands & consumers, Sense of Aesthetics, Analytical Thinking & Rigour.

Interested candidates Click on below link Apply Online and you will be redirected to Career Page of Company or Career url.

Company Description
Sun Pharmaceutical Industries Limited is an Indian multinational pharmaceutical company headquartered in Mumbai, Maharashtra that manufactures and sells pharmaceutical formulations and active pharmaceutical ingredients primarily in India and the United States.