Senior Executive- Marketing

* Responsible for the achievement of marketing conversion targets by executing marketing strategies of the company.
* Assist in the collection of leads from different sources of prospective weddings and develop a database of potential customers.
* Accompany the Marketing Manager in visiting high net worth customers to convince them to make purchases from Malabar.
* Make customer visits based on the leads assigned by the marketing manager and ensure that the visit details are updated in the CRM software.
* Update showroom staff on the relevant information of leads convinced for making purchases in a timely manner.
* Provide information on the lead visits to the tele caller for the timely update of the same in the CRM software.
* Collect information on DNF data and take updates from wedding-related agencies, auditorium, event management, salons, etc. and maintain a database on the same to get prospective customers.
* Plan follow-up of potential customers according to the lead data, age, and by considering other factors.
* Participate in-store sales to understand various products, product offerings, pricing, and customer preferences.
* As part of the CSR initiative of the stores, check the eligibility of applicants to various charitable schemes introduced by the organization.
* Must be accurate in handling medical trust functions and answer queries related to Charity and HRD by the management & from prospective customers.

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Any Graduate