Business Partner - Strategy

Responsibilities:

• Design and Drive Strat plan for Cluster
  • Design rolling 5 year strategy for Cluster Therapies as per the strategy guidelines and frameworks
  • Enable articulation of strategy to internal stake-holders in correct and consistent manner
  • Facilitate allocation of near team - resource & budget decisions in line with strategic plan for the cluster
  • Periodic monitoring and reviews of the plans and ensure course correction if required
• Design and Drive Strategic initiatives for Cluster
  • Identifying Scope and Objective of the project
    • Identifying Must Wins for the success of the project
    • Defining work streams
    • Stakeholder engagement
    • Analytics and benchmarking
    • Implementation PMO
  • Build Review and Tracking Mechanism
    • Define critical functional KPIs to be monitored
    • RCA of monthly performance
    • Review and Governance mechanism

• Decision analytics for Cluster
  • End to end business diagnostics and analytics to provide granular insights on performance
  • Root cause analysis of performance
  • Spend analytics, HQ analytics, Hygiene analytics, Effort analytics, Supply analytics, Outside in analytics
  • Providing appropriate counter measures to improve performance
  • Brand Plan Support
  • Field Work to develop and validate insights/execution
  • Primary Market Research
  • Monthly POV/Outlook for Focus Brands and  New Products 
• Center of Excellence (COE) - External Sales audits
  • IMS
    • Ensuring adequate representation of GG India in IMS database (pricing, new products etc)
    • Appropriate support from IMS on competitive intelligence and market insights
    • Timely circulation of dashboards and files to commercial teams for planning
    • Benchmarking IMS reflection trend with internal figure and appropriate correction
    • Performance analytics for management
    • Handling commercial teams queries
  • New datasets
    • Engaging with new stakeholder in market who generate real time data for sharper territory level planning
    • Define the scope of the data utility
    • Understand the different source of data points across agencies
    • Design and run pilot
    • Implementing process flow, data flow, data structure, dashboard, review and tracking mechanism and hand over to business team
• Center of Excellence (COE) - Support strategy planning and budgeting for GG India
  • Outside in perspective
  • Therapeutic Area (TA) wise heuristic analysis and market forecast
  • TA wise Dr Reddy's event based forecast, Risk assessment over the forecast period and Bottom up SKU level volume based forecast
  • Defining budget initiatives review, Stress testing the budget initiatives, Circulation of templates and appropriate cadence
  • Budget and corporate presentations

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