Shaadi.com, part of Anupam Mittal promoted People Group, is one of India's best known Internet brands and the worlds largest matrimonial service. It was founded with one simple objective - to provide a superior matchmaking experience to Indians all over the world. The company pioneered online matrimonials when it launched in 1996 and continues to lead the exciting matrimony category for 18 years. The service has touched the lives of over 35 million people globally and helped 6 million people find their matches. Amongst many other awards, Shaadi.com has been recognized as the Most Trusted Matrimonial site and is amongst the worlds 50 Most Innovative Companies, alongside companies such as Apple, Google, Facebook and Amazon. Shaadi.com has also been recognized as the worlds most engaging brand on Facebook.